The Obvious Problem Of Binge Eating Psychology Essay

The Obvious Problem Of Binge Eating Psychology Essay Nowadays the problem of the binge eating is obvious. There are many people who suffer from binge eating. As a fact, problems and failures lead to the need of doing something that can calm down a person, and sometimes he chooses the binge eating, as one of the most pleasant and satisfying methods to stop worrying and thinking about the problems. As a fact, a person who finds safety and happiness in food, can not understand or find out how to solve problems or how to avoid it. That is why, family and friends have to be present in a persons life all the time and to help cope with any difficulties, not making a person suffer in loneliness and misunderstanding. Binge-Eating Disorder is a problem of the whole humanity, as in each country there are people who suffer from this disorder. Binge  Eating  (also  Binge  Eating Disorder)  is an eating disorder  in which  there is a periodic craving episode (binge eating)  with  loss  of  conscious control  over eating.  In contrast  to  bulimia, the  eating is  not  broken  then,  so  long  is  usually  the result of  obesity, as stated in What is binge-eating disorder? As a  separate  diagnosis  in the  context  of  eating disorders, the term  first time  was proposed in 1992.  The definition of  this  eating disorder  was  controversial  for a long time,  the criteria  by nutritionists  and  doctors  were  increasingly accepted, and the  need for treatment  of this  disorder  is  now  recognized mostly  in  Europe.  Treatment  approaches generally correspond to  those  of  bulimia, as stated in Binge-Eating Disorder. Binge eating can not be considered as a temporary disease that can be easily cured, because it is considered psychological and can be cured if only a person who suffers from it, would like to become healthy and to eat healthy. Diagnosis. The diagnostic criteria for binge eating were in the 1990s set up by the Psychiatric Association in the USA:  at least two binges per week over a period of at least six months, loss of control of food intake with loss of satiety, very high calorie intake for a Binge Eating, extremely rushed eating (wrap), eating up to a strong feeling of fullness, Binge Eating is not triggered by the strong hunger, Binge Eating connects to the guilt and shame-on, in part to depression, the victims suffer from binge eating. In uncontrolled binge eating there is eating mostly of high fat and sweet foods that contain many calories. Unlike bulimic binge eater takes no action after a meal, such as vomiting or excessive workout to prevent weight gain due to the excessive caloric intake.  Although the disorder already was first described by Stunkard in 1959, the binge-eating disorder is so far not represented with its own diagnostic guidelines in ICD-10 and is not otherwise described in F 50.9: Unspecified eating disorders or F 50.4,  binge eating from other mental disorders subsumed.   Interviews with stakeholders suggest that the binge eating exclusively to psychological factors and mainly by negative emotions, stress or boredom will be triggered, as described in Binge-Eating Disorder Symptoms, Causes, Treatment, and Help.  Psychologists assume that unpleasant feelings are suppressed during the eating process.  Thus, it was with binge eating a form of avoidance behavior.  As well as with other eating disorders, which are on the origin and function of this eating behavior but different theories.  P sychology in the diet, there is the theory that so-called restrained eating is a risk factor for the development of eating disorders, especially bulimia and binge eating. Epidemiology. Considering the frequency of binge eating disorder, there are different indications, most are based on estimates.  Georg Ernst Jacoby, former director of a clinic for eating disorders in Bad Oeynhausen, estimates the number of people affected in Germany of the binge eating are to 1.5 to two million, higher than the number of bulimic.  In the U.S. studies showed a rate of about two percent of the population.  About a third of the sufferers are men, there are no particularly affected age group as in bulimia and anorexia.  Much of the binge eater is overweight, but conversely suffers only about a third of obese patients to binge.  Most overweight people assume continuously to consume more calories. Therapy. In therapy, a normalization of eating behavior is encouraged and the triggering mental problems are treated. Therapy and support of the family and friends are indispensable for a person who suffers from the binge eating. Being out of control and not understanding the real problem of it, a person is not able to understand and control himself, as described in Binge-Eating Disorder. The therapy is considered one of the main components that form the successful cure of the person who suffers from binge eating. To the problem of the binge eating has to be devoted more attention and there have to be developed new approaches to cope with the difficulties, with the problems and different issues that arise. There are many ways and opportunities to solve the problem of the binge eating and to help people understand that eating will not solve anything, and to point the correct direction for them. Professionals in this sphere are able to change the peoples minds, to help them understand and re-evaluate different things that influence their behavior. Correct innovative approaches are essential in changing the situation, in making people think positively and to create goals and objectives in life, as described in Binge-Eating Disorder Symptoms, Causes, Treatment, and Help. The trends of the modern society are forcing people to make changes, to live in a rush, do make everything quick, to eat fast food, to spend a lot of money, and some people are trying to find something pleasant in the usual routine to become a little happier. And with no further way out they start looking for more and more, this way hurting themselves and do not know about it. Consequently, they urgently need help and constant support from their loved ones, as it is very essential for their health and future. Considering the current problems of people, the binge eating can be explained as a method to stop worrying and to solve the problems temporary. Binge eating is rather a new disorder that is caused by the external factors of the society, of the certain rules, trends, fashion, etc. People who suffer binge eating disorder are out of control, they are addicted to food and they do not perceive the surrounding environment as it is. Being able to discover the real problems and consequences of the binge eating disorder, the professionals and doctors will be able to cure a person without any negative consequences for him, by explaining the possibilities and real opportunities that will lead to the healthy lifestyle. That is why it is important to ensure that people who need help and who are addicted to the binge eating, to convince them to see the real side of their addictions, as described in Binge eating- Medlife Plus. That is why it should be taken into consideration that each person has to take care of himself and to understand that bad habits can not be a way out of the situation and can not solve any problems. Any person has to communicate more, to spend less time online, to share his thoughts and ideas with the loved ones and friends, to be able to ensure the best possible life for him and his family, without the addiction to food or an other things. All in all, binge eating is a serious problem that has to be solved in patience, with the carefully thought out strategy and without making any harm to the person. Sometimes, problems and failures lead to the need of doing something that can calm down a person, and sometimes he chooses the binge eating, as one of the most pleasant and satisfying methods to stop worrying and thinking about the problems. Loss  of  conscious control  over eating leads to overweight and to other psychological problems, which can be perceived as the way out from some situations. It should be noted that psychological help in cases of the binge eating is indispensable and extremely important. Without it, any cure can be useless and ineffective.

Dabur Brand Revie

The brand name Dabur is derived from the words ‘Da' for ‘Daktar’ or ‘Doctor’ and ‘bur' from Burman. From those humble beginnings, the company has grown into India's leading manufacturer of consumer healthcare, personal care and food products. Over its 125 years of existence, the Dabur brand has stood for goodness through a natural lifestyle. An umbrella name for a variety of products, ranging from hair care to honey, Dabur has consistently ranked among India’s top brands. Its brands are built on the foundation of trust that a Dabur offering will never cause anyone slightest of harm.The trust levels that this brand enjoys are phenomenally high. Dabur had a turnover of approximately US$ 750 Million (Rs. 3390. 9 Crore FY 09-10) ;amp; Market Capitalisation of over US$ 3. 5 Billion (Rs 15500 Crore), Ner income of : (INR) 425 Crore (2008-09)with brands like Dabur Amla, Dabur Chyawanprash, Vatika, Hajmola and Real. The company has kept an eye on new generations of customers with a range of products that cater to a modern lifestyle, while managing not to alienate earlier generations of loyal customers. The company's growth rate rose from 10% to 40% Dabur Foods, a subsidiary of Dabur India is expecting to grow at 25%.Its brands of juices, namely, Real and Active, together make it the market leader in the Fruit Juice Category Value: Mass market value For money The brand trunaround† why? Overall slow down in FMCG Stiff competition To target young india – largest consumer Modernize old brand equity-â€Å" intangible asset† Dabur also has reinvented the mother logo Enter new category; innovate offerings Repositioning as FMCG company Moved away from Umbrella branding strategy Retaining Dabur as corporate brand identity Dabur’s New Brand Architecture 5 Power Brands Umbrella brand for juice and other foods; aimed at p market consumer Product to be launched is Lemon Juice: Branded fruit beverage market in I ndia is estimated to be worth Rs. 1,200 crore (nectars, drinks and juices combined)The fruit drink market Juice accounts 30%,Nectar:10%, Fruit drinks:60% COMPETITIVE ANALYSIS Pepsi co: Nimbooz has grown 29% Coca Cola : Minute Maid Nimbu Fresh- pulp based drink Parle : LMN this has grown 30% Market size of Lemon Juice in India in Organized sector: The unpackaged nimbu paani market in India is very large; to put it in perspective, it is twice the size of the total carbonated soft drinks industry. India’s Parle Agro, the name behind the LMN brand which launched a year ago, has outperformed the market growing 30 per cent. Of the 600m-case juice market, lemon juice drinks have a 44 per cent share. According to an industry report 120bn litres of beverages are consumed annually in India with 55 per cent of sales of Indian soft drinks during the summer months of March to May, and companies are keen to maximise growth in this season.If next year’s summer is as hot as this one, a nimbu paani drink or three will definitely be in order Target market: 1) Primary and secondary market SEC A and SEC B * Recreational * Fitness * Health Lifestyle * Sports Primary Market: * Teens – More experimental * Youth – Experimental and more buying power Working People who travels a lot * Secondary Market Secondary market: Travel Industry – Airlines, Railways and Local Transport Systems ,Recreational – Movie Theatres, Malls, Amusement Parks, school, collages, hotels, restaurants Market Segmentation: * Metropolitan Cities, major cities of the states, and towns. * Density of Area: Urban, Semi-urban, Rural. Climate: Tropical * Age – 8 and above * Users perceive Lemon juice as a healthy drink. * Users drink fruit juice as a refreshing alternative to carbonated drinks.Users willingly spend on products related to health and lifestyle. Users enjoy Lemon juice not only as a means of healthy life, but as an intrinsically enjoyable Marketing strategy of Dabur: Dabur should reinforce the authentic â€Å"homemade† taste through aggressive marketing campaigns and have tried to appeal to the increasingly health-conscious Indian consumer by making them without artificial ingredients. Product Type: lomon Juice Features: Lemon Juice is a 100 percent Lemon juice which will be produced and marketed by the Dabur ltd. Brand Name: Lemon Juice Product Life Cycle: Our product lie in introduction period Low sales * High costs per customer * Negative profits * Innovator customers * Few competitors Objective: to create awareness and trial * Offer a basic product * Price at cost-plus * Selective distribution * Awareness – dealers and early adopters * Induce trial via heavy sales promotion * Place Distribution Channel Product location availability Modes of transportation * Pricing Provide Lucrative discounts, deals and schemes Adopt sales oriented objective Have one price policy [email  protected] 8 Rs/ 200Ml * Promotion Promotiona l Tactics Provide free samples in the market for the brand awareness Advertising:To our target audience by using the message showing a glass full of Lemon juice â€Å"Drink this much every day â€Å" Tie up promotional strategy with: PVR, In film advertising Hero Honda: Hero Honda Motors Limited, based in Delhi, India is a joint venture between the Hero Group of India and Honda of Japan[2][3] It has been referred to as the world's biggest manufacturer of 2-wheeled motorized vehicles since 2001, when it produced 1. 3 million motorbikes in a single year. During the fiscal year 2008-09, the company has sold 3. 28 million bikes and the net profit of the company stood at Rs. 1281. 7 crore, up 32% from the previous fiscal year. verification needed][3] Hero Honda has been the largest two wheeler company in the world for nine consecutive years. The company had a market share of 41. 35% in the year 2008-2009 and over a 25 year span it has crossed the 15 million unit milestone. Hero Honda s ells more two wheelers than the second, third and fourth placed two-wheeler companies put together. [4] The company's most popular model is the Hero Honda Splendor, which is the world's largest-selling motorcycle, selling more than one million units per year Hero† is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd.A joint venture between the Hero Group and Honda Motor Company was established in 1984 as the Hero Honda company,India. During the 1980s, the company introduced motorcycles that were popular in India for their fuel economy and low cost. A popular advertising campaign based on the slogan ‘Fill it – Shut it – Forget it' that emphasised the motorcycle's fuel efficiency helped the company grow at a double-digit pace since inception. Hero Honda has three manufacturing facilities based at Dharuhera and Gurgaon in Haryana and at Haridwar in Uttarakhand.These plants together are capable of churning out 3. 9 million bi kes per year. [citation needed] Hero Honda's has a large sales and service network with over 3,000 dealerships and service points across India. Hero Honda's customer loyalty program,[clarification needed] the Hero Honda Passport Program, claims to be one of the largest programs of its kind in the world with over 3 million members Launch of New Prodcut: Honda Cart: A three Wheeler Cart will be a . 75 ton truck in the commercial vehicle segment which is dominated by large trucks. It can be called India's next generation mini truck .The sub one ton loads were transported by the three wheeler goods carriers. Although the quality and performance of these three wheelers are less than desirable there was still huge demand for these vehicles. It is this market where TATA Ace is the only leading competitor . It is the transportation at the † last mile† market that Ace has captured. Honda Cart will have all the qualities of a winner. It will be cute, the engine would be good inter ms of mileage and performance, the comfort factor can very much there and more over it is a Truck and not an Auto.Priced competitively at 2. 00 lakh to 2. 20 lakh, which is below Ace is a value proposition that no one can refuse. The brand will launched at a point where there was a need for transportation of good speedily and conveniently and in a cost effective manner. Need for the Honda Cart: Honda Cart will be cost-effective means for local transport of small cargo in the long run. Previously, customers had to incur additional charges by renting vehicles with a much larger payload for small cargo movements. Due to pradhan mantri gramin sadak yojana , Road onnectivity is expected to greatly improve in rural areas ?It is envisaged that higher tonnages vehicles will be not allowed in cities ?In both the cases, all last mile distributing will be covered by large vehicles ?The exciting production in this category is cumbersome , coupled with safety, pollution ;amp; comfort etc.. issue s Market Research : To understand the potential customer better. It found that there were two types of customers for Honda Cart : cost sensitive customers, and others who valued return on investment (ROI).The company targeted ROI customers who were willing to pay a higher price but wanted low operating costs. Comparative analysis :The Honda Cart would provide excellent economy with oil change required only for every 10,000 km when compared to three wheelers which required it for every 2,500 km. Evne TATA ACE required at every 9,000KM. The vehicle traveled at a top speed of 70 km per hour and had a mileage of 20 km per liter with a high payload capacity in compare to TATA ACE which has speed of 65 km per hour and 18km per liter as mileage. This enabled the owners to make more trips in less time.Bajaj Auto, Force Motors, Eicher, Piaggio and Ashok Leyland are very much on their way to entering the one-ton four-wheeler space. † The official further added, â€Å"Players like Eiche r and Swaraj Mazda, which are already present in the 1. 5-ton truck space, will now shift their focus to one ton. † Product: Honda Cart. PLC- Entry stage. Brand Name: Honda Cart Price: 2. 00Lakh-2. 20Lakhs Place : Tier II and III cities. Rural and semi urban. Promotion: The company could offer a range of additional accessories such as vehicle protection system, music systems and even Ganesha idols.Apart from the hygiene quality Honda will also look at the aspects of delight and value enhancers * Giving one Honda cart in free in large villages and in big town give one Honda cart per free per 5 km sq feet area to goods carrier * Reduce pollutants as compared to 3 wheeler from 21 % to 40% Market scenario: TATA ACE has captured 65% of the small commercial vechile segment Target Segment: The target segment are those who want to upgrade from these three wheelers and one who carry/ upload tons of goods

Eth 316 Individual Assignment Week 1 Essay

Utilitarianism is a theory that suggests that an action is morally right when that action produces more total utility for the group than any other alternative.aka The greatest good for the greatest number pg 153 Deontology is a moral theory that emphasizes one’s duty to do a particular action just because the action, itself, is inherently right and not through any other sorts of calculations—such as the consequences of the action. Because of this nonconsequentialist bent, deontology is often contrasted with utilitarianism that defines the right action in term of its ability to bring about the greatest aggregate utility. In contradistinction to utilitarianism, deontology will recommend an action based upon principle.â€Å"Principle† is justified through an understanding of the structure of action, the nature of reason, and the operation of the will.The result is a moral command to act that does not justify itself by calculating consequences. Virtue ethics is also sometimes called agent-based or character ethics. It takes the viewpoint that in living your life you should try to cultivate excellence in all that you do and all that others do.These excellences or virtues are both moral and nonmoral. Through conscious training, for example, an athlete can achieve excellence in a sport (nonmoral example). In the same way a person can achieve moral excellence, as well. The way these habits are developed and the sort of community that nurtures them are all under the umbrella of virtue ethics.

Workplace Safety Essay - 5423 Words

TABLE OF CONTENTS EXECUTIVE SUMMARY 1.0 INTRODUCTION 1 1.1 Background 1 1.2 Workplace Safety Defined 1 2.0 DISCUSSION OF FINDINGS 2 2.1 Workplace Injury Statistics 2 2.2 Types of Safety Training 6 2.3 Negative Association with Training 10 2.4 Positive Association with Training 12 3.0 CONCLUSION AND RECOMMENDATIONS 14 3.1Why safety training in a workplace is a necessity? 14 LIST OF ILLUSTRATIONS 1 Types of injury 5 2 List of hazards of a job 6†¦show more content†¦Safety in a workplace also describes policies and procedures in place to ensure the safety and health of employees within a workplace which involves hazard identification and control according to government standards and ongoing safety training and education for employees. Safety training is a federal law that oversees the requirement of an employer to provide employees with a workplace free from hazardous conditions. Employees must be responsible to ensure they are taking all the precautions to protect themselves and their fellow workers. Safety training is a major concern in today’s workplace for both employers and employees in which action have been taken to overcome this problem. This research of workplace safety training was conducted by the following: using internet to browse different safety training websites, books, magazines, and library, also a personal interview. This information will give us a clear understanding of why safety training is important in a workplace and to ensure safety is being followed. Discussion of findings Workplace injury statistics This research will indicate the statistics of injuries in the workplace by showing how blue collar jobs have more injuries than white collar workers, injuries between men and women. 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